Tag Archives | Collett Dickenson Pearce

Valentines’ Day in Warsaw…

…and some of the other experiences, disadvantages and benefits derived from being one half of an art and copy team. One day, during our long creative partnership, Paul Smith remarked that he spent more time with me than he did with his wife. That’s the thing about being a creative team: it’s the nearest you […]

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The Ads in the Attic

It seems that my past work falls into two categories: the ads I remember doing, and those I don’t. Every year, at the end of autumn, I clamber onto the roof of my house and remove the leaves that clog up the rainwater drainage system. Don’t worry. It’s not as dangerous as it sounds. My house […]

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The Voyage of Discovery

THE VOYAGE OF DISCOVERY An account of a fact-finding trip that I undertook in the eighties. I will never forget that Thursday evening back in 1982. It was about eight-thirty at night, I was relaxing at home at my flat in Primrose Hill, when the phone rang. It was my boss, David Brown, creative director […]

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Never knowingly understood.

Would you Adam and Eve it?  It’s the new John Lewis commercial: Never knowingly understood. Years ago when I was at Collett, Dickenson, Pearce, Paul Smith and I presented a particularly obscure idea to John Salmon, the creative director. So obscure, in fact, that we had to explain to him what it was all about. […]

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No contest: Lemsip versus Alka-Seltzer.

David Brown, in his role as a group head and later as creative director of Collett, Dickenson, Pearce, often used a phrase to turn down work that he considered to be crass: ‘you wouldn’t like it if you made it’. Thus, many potentially embarrassing pieces of work were rightfully consigned to the wastepaper basket of […]

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